Marco J. W. Kotschedoff
About
Research
CV
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Research
Curriculum Vitae
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Links
Here you can find some resources and links that I regard as very useful.
Marketing Analytics Resources
Handbook of the Economics of Marketing
Handbook of Marketing Analytics
Bayesian Statistics and Marketing
R for Marketing Research and Analytics
Discrete Choice Methods with Simulation
Inspiring Talks, Lectures and Books
How I Wrote This
The History of Marketing Science
Prediction Machines — by Ajay Agrawal, Joshua Gans and Avi Goldfarb
Research and Project Management
Code and Data for the Social Sciences: A Practitioner’s Guide
GitHub
Overleaf